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ARTICLE
If your LinkedIn profile is written in the 3rd person, STOP reading this article and go change that description of yourself straight away.
DO NOT WAIT.
Nothing annoys people (including recruiters) more than HUGE egos (most head-hunters and recruiters believe this way), and one very efficient technique for spotting over-inflated egos is the mention to the self in the 3rd person.
You may believe you’ve accomplished so much that someone should be talking to others about your professional conquests and achievements, and maybe there are people doing it somewhere in the World, but not on your proper LinkedIn page, please.
Do a favour to yourself.
When we browse on LinkedIn (i.e.: every single day) and spot the 3rd person on a LinkedIn summary I think: Has this profile been hacked? What’s the real point of using the 3rd person, when LinkedIn is supposed to CONNECT people? Using the first person makes a lot more sense when you talk to someone, right?
Let’s say, you meet someone at a bar and you feel that it might be good to connect with that person…would you approach saying ” This is John. John used to work as a financial director. He has a lot of achievements …”
…You wouldn’t, right?
When you write about yourself on your LinkedIn profile, the use of the first person is the most appropriate.
Esquire Magazine talked about this in an article:
“Why the H%$# Do People Refer to Themselves in the Third Person?”
Elsa Ronningstam, associate clinical professor of psychology at Harvard Medical School Professor and Author of Identifying and Understanding the Narcissistic Personality explained: why would people refer to themselves in the 3rd person on LinkedIn more often than they do on other social media like Facebook? LinkedIn’s focused on the role. The 3rd person is an option to enlarge yourself to match that exaggerated role of how good you (apparently) are.
At some point, exaggerations can be seen as lies, and that will put a STOP!!!
If you’ve found those lines interesting, you might like this articles about How To Craft A Catchy LinkedIn Headline too.